Genevieve Bell is the Director of the 3A Institute (3Ai) and a Distinguished Professor at the Australian National University as well as a Vice President and Senior Fellow at Intel Corporation. She is a cultural anthropologist, technologist and futurist best known for her work at the intersection of cultural practice and technology development. In 2017, Genevieve founded 3Ai to establish a new branch of engineering, by exploring news ways into education, conducting novel research, and theorising the framework for a new discipline to help shape the future safely, sustainably, responsibly.
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