Gary Singer has more than 35 years of industry and global consulting experience, with a focus on marketing and branding. Throughout his career, he has worked with numerous Fortune 100 companies and not-for-profit organizations. His areas of expertise include business strategy, organization transformation, and brand valuation and optimization.
Prior to joining A.T. Kearney, he was founder and chief executive officer of Redline Results, an independent management consultancy focused on transforming organizations into more efficient and effective, high-performing enterprises. Gary Singer was also a founding partner and chief executive officer of Buyology, a company focused on delivering quantitative tools to help companies measure and strengthen their relationships with current and potential customers.
He also served as chief strategy officer for Interbrand, one of the world’s leading branding companies, and was a partner with McKinsey & Company, where he co-led the branding center part of the North American sales and marketing practice. Gary also spent more than 20 years at two global advertising agencies, working with clients to create powerful brands and deliver superior shareholder value.
Gary Singer holds a BS from Carnegie Mellon in cognitive psychology and an MBA in marketing and finance from the University of Chicago Booth School of Business. He is a frequent speaker and guest lecturer at the Columbia Business School and Carnegie Mellon.